One of the primary ways with which people around the globe communicate with each other is via mobile phones. Half the mobile user population across the globe has shifted from feature phones to smartphones and according to the eMarketer report, will be using their smartphones at least once a month this year. But we all know that smartphones have already become an inseparable part of our daily life. Most of us wake up with a morning alarm, then use various apps for communication and entertainment; this equates to some sort of smartphone activity every other minute. It’s safe to say that the use of smartphones and mobile apps is not going to get reduced in 2018 anyways and the mobile apps may have different trends coming out in the upcoming years. Here we’ll discuss the mobile app development trends that are going to stay in 2018 as well.
Compared to 2016-2017, over the coming years, we will have over 300% increase in investment on AI. We have seen several cool apps that implements AI such as Prisma, Siri and Google Now and are expecting much more in 2018 bearing in mind the current trends in AI mobile application development stay intact. The use of advanced analytics, machine learning techs and cognitive interfaces into complex systems in AI, the users will have access to powerful insights that weren’t available to them before. Hence career opportunities for those who are adept in Artificial intelligence have also increased.
Accelerated Mobile Pages
AMP is changing the web app landscape. In the mobile web, speed matters more than anything, AMP pages have been found to have better ad performance. Google’s AMP project will ensure that there will be separate search index for mobile web, thus Google AMP supported web apps will load faster on mobile devices and reduce bounce rate in a large number. This revolutionary idea will benefit publishers with increased ad visibility and more visitors. AMP changes the mobile app development trends entirely, especially from SEO and web app perspective and is sure to stay on the list of mobile app development trends in the coming years.
Mobile Cloud Apps
Cloud computing has finally found it’s place in mobile apps. Powerful mobile cloud apps are able to fetch data directly from the cloud and use minimum storage space on your smartphone device. Mobile cloud apps are similar to web-based applications in the sense that they both run on servers external to the mobile device and needs a browser on the device to display and then use the app UI (User Interface). They’re both targeted for multiple devices instead of a single device such as in native apps. Dropbox, Google Drive and OneDrive are only the tip of the iceberg, by 2019, cloud apps are expected to drive 90% of total mobile data traffic.
Security in Apps
Security is the main concern that often slip from one’s mind when it comes to mobile apps. At least 75% of mobile apps you use would not pass even the basic security tests and over 70% of these apps can access your external storage. Main security concerns we face are insecure storage, privacy violation, system information leak, misuse and insecure deployment. Hackers never rest! They will continue to exploit the known security gaps in mobile apps to steal the sensitive and confidential information. Sadly this trend of exploiting security gaps will probably continue next year as well.